Flexible Monthly Partnerships

• Any contract length between 1 – 11 months/events | R6,000 per event |
  Benefits: Core Benefits apply.

12-Month Tiered Partnerships

Increasing benefits with increased advertising spend. Each tier includes all previous tier benefits, with the added value of progressively increasing Resource Directory discounts.

• 1. Community Champion | 12 Events (1/month) / R72,000 minimum spend |
  Benefits: Core + Product sample distribution + 5% off Directory advertising
• 2. Regional Partner | 24 Events (2/month) / R144,000 min spend |
  Benefits: Core + 1 + Linked logo/acknowledgement in our newsletter & social media + Event access for own video crew (T&Cs apply) + 10% off Directory advertising
• 3. National Anchor | 60 Events (5/month) / R360,000 min spend |
  Benefits: Core + 1 + 2 + A 5-minute presentation slot at each event + Your name in the event title (first come, first served) + Linked logo as partner on all Community Conversations web pages + 30% off Directory advertising.
• 4. Archivist Tier | National Anchor specs + 15% Premium / R414,000 min spend |
  Benefits: Core + 1 + 2 + 3 + Full non-commercial, research access to the rich, unedited, grassroots data collected during the 12-month contract period – for academic, social, consumer and market analysis.

A Community Conversations Advertising Partnership costs R6,000 excl. VAT, per event.

South African Conversations invests roughly 70% of all advertising revenue in the participating community – paying unemployed local people, micro-enterprises and NPOs to facilitate, film, provide security and make space and food available for each event.

Here’s Where Your Money Goes

1. Fixed costs:

• Advertising Salesperson: R720 – 12% of the ex-VAT contract value.
• Venue: R500 flat fee per event.

2. The remaining balance (R4,780) is shared as follows:

• Facilitator: R1,280 – 26.778%
• Videographer: R1,000.00 – 20.92%
• Caterer: R1,000.00 – 20.92%
• Security guard/s: R200 – 4.184%
• South African Conversations: R1,300.00 – 27.196%

Note: South African Conversations reserves the right to adjust advertising rates with immediate effect and without prior notice, based on participant feedback, financial realities and the ongoing development of the initiative. However, confirmed bookings will be honoured at the agreed rate for the duration of the contract.

• No-Risk, No-Invoice Guarantee: You are invoiced only after the event has successfully taken place. If a scheduled community fails to hold its event, you will not be invoiced for it, and there is no obligation on either party to reschedule or relocate the event.
• Proof of Event & Content: You are welcome to attend and witness the event in person. You will also receive an attendance register and a link to the event content (video/photos) with your invoice. Please note that as we empower local collaborators, content quality may vary, but the assets are guaranteed to provide verifiable evidence for PR and impact reporting.
• Transparency & Trust: Your contract is with South African Conversations (Pty) Ltd, a reputable company (registration number: 2018 / 605841 / 07). Your invoice will be emailed from South African Conversations, with officially verified banking details.

• Businesses that serve the local community.
• Employers with a large workforce presence from the local community.
• Companies with national products and services that appeal to broad audiences, such as toiletries, beauty products, cleaning materials, telecoms and food – especially low-cost, nutritionally-dense food.
• Retail chains or wholesalers that serve township or rural markets.
• Businesses, apps and gadgets that offer practical solutions, such as water storage and purification systems, solar tech, hand tools and gardening systems.
• Manufacturers of pharmaceutical, herbal or botanical remedies and nutritional supplements – especially companies producing African traditional medicine and natural health products.
• Job placement agencies that work with unskilled labour or marginalised groups.
• Affordable and sponsored vocational training, skills development and educational programmes.
• Affordable South African holiday destinations, accessible to people with disabilities.
• CSI initiatives focused on entrepreneurship, education and youth development.
• Affordable transport sellers: second-hand cars and trailers, motorbikes, mopeds and bicycles.
• Vehicle repair and parts suppliers, battery centres, tyre dealers, spares shops and mobile repair services.
• Financial service providers offering savings, mobile banking, micro-loans, low-cost insurance and funeral cover, or financial literacy training programmes.

1. Rates: Rates may change without notice but are locked in once a partnership agreement is signed.
2. Liability for Agencies: Agencies acting on behalf of an advertiser must hold a binding mandate and remain jointly and severally liable for payment.
3. Commissions: No agency commissions are offered, as our rates are intentionally low to encourage community investment.
4. Advertising Material: The Client is responsible for supplying all marketing, advertising and promotional materials.
5. Advertiser Media Access:
   • Usage Restriction: The Client’s usage of any content (whether supplied by SAC or self-generated) is strictly limited to internal market analysis, impact verification and reasonable extracts or snippets for their own marketing. Using the content for commercial gain or distributing the recorded event in its entirety is prohibited.
   • Client Crew Access: The right for the Client to send their own photographer or videographer to event locations is strictly limited to Advertising Partners who have committed to a 12-month contract of 24 events or more (Regional Partner tier and above). If access is granted, the Client must grant South African Conversations a perpetual licence to use the resulting content, which the Client must share within one week of the event.
6. Video Content Quality: The Client acknowledges that video and photo content is captured by local community-based videographers and photographers, who may not be professional contractors. South African Conversations makes no guarantees regarding the technical quality, resolution or artistic standard of the video and photo assets supplied. The assets are provided solely for social proof, impact verification and internal analysis, but not for commercial use.
7. Event Guarantee: We cannot guarantee that all scheduled communities will hold their events as planned, since we work with collaborators, not employees. If a scheduled community fails to hold its event, you will not be invoiced for it, and there is no obligation on either party to reschedule or relocate the event.
8. Cancellation Policy: Contracts may be cancelled with 30 days’ written notice. A 25% cancellation fee applies to the value of all outstanding, scheduled events.
9. Limitation of Liability: The Company is not liable for any direct or indirect losses, damages or claims arising from delays, cancellations, unforeseen circumstances or execution challenges.
10. Payment Terms: Invoices are issued within 48 hours of the event and are payable on presentation (7-day grace period – bearing in mind that over 70% of this revenue goes to people desperately relying on the income). Overdue invoices incur interest at 2.5% per month. The Client is responsible for all collection costs where applicable.
11. Dispute Resolution: Unresolved disputes will first go to mediation, then arbitration and, if necessary, to court. South African law applies.

Our primary audience is the local residents, many of whom are poor and often uneducated. Invited audiences include the local government officials, ward councillors and municipal workers, religious and NPO leaders, social and community workers, educators, as well as local media: community newspapers, radio and TV stations. Visitors from the affluent side of town include committed change-makers of all ages, young white yuppies and eager tourists curious about township life.

All our publications and events carry information that fosters understanding and compassion. They focus on practical actions that individuals, families, communities, concerned onlookers, businesses and policy-makers can take to help create a better world.

Examples of topics covered:

• Ways to make a living when there are no jobs.
• What you need to know to start your own business.
• How to prepare your community for disaster.
• How to protect yourself and your children against gender-based violence.
• Making sure our children are safe, loved and thriving.
• How to make sure you and your family gets optimum nutrition – even on a shoestring.
• How to grow your own food or start a community food garden.
• Finding nutritious greens, grains and other food growing wild in your area.
• Natural remedies for health.
• Helping the foreigners in our midst so that we can create thriving communities.
• Do you know what your human rights are?
• How to become an active citizen and participate in the governance of your community.